Ethical Issues Of Internet Privacy Media Essay

Ethical Issues Of meshing silence Media EssayPrivacy is a status wherein an individual atomic number 50 work on his/her teaching in seclusion, resulting in a selective revelation of ones identity and information. Privacy undersurface mean anonymity in case a somebody wants to re of import unidentified. Privacy can also be related to the surety aspect of an individual or information. The definitions of screen can differ across individuals and cultures. The invasion of covert can be avoided by the print of loneliness laws.1Internet, which hosts an enormous information storey, has given rise to the concept of information covert. The vast information on the Internet faces security needs. Unauthorized access to the information is undesirable. Data privacy refers to the association between the engineering and the sub judice rights related to it. Whenever any information ab disclose a individual or a persons entropy is stored, privacy needs arise. Internet privacy is the co ntrol one has over what information about oneself, the person wishes to disclose. Internet privacy refers to having control on the access to information over the internet.2Ethical Issues concerning kindly neting situates face harbor.Internet privacy comes on the scene when it comes to weavesite users bad out their personal lucubrate on the Internet. There atomic number 18 several issues about whether third parties should be altogetherowed to store or read emails without informed consent. One of the main privacy concerns is that the third parties should be allowed to track visitors on a website or non. Facebook have very a few(prenominal) ways to protect and restrict the outside developers of games, quizzes etc. from accessing users profile information.3The other of import Internet privacy issue concerning facebook is whether it is okay with the usersas they allow it to gather personally identifiable information on them and then let on in public or give their contact info rmation to others.An article, intelligent life on the web posted at Buzzle.com identifies two disciplines of thoughts on these issues. One school of thought denies the existence of Internet privacy while the other advocates the necessity of the Internet privacy. Complete anonymity is non the intent of Internet privacy. It sort of intends to achieve a controlled manifestation of ones personal information. Internet is a network of networks and when a person uses the Internet, he/she connects to it and is identified by an accost. In technical terms this address is known as an IP address. For security reasons, a website may wish to track these addresses of its users. Websites may collect the non-personally identifiable information of their users.4Such information is the one, which in no way can be used to uniquely identify a person. The disclosure of these forms of information is acceptable. It is actually the means by which websites track the users Internet activities.There is a c ontroversy dismissal on the privacy issue concerning these social networking sites.there ar users who ar unaware that their profiles, documents, pictures,etc are being marketed by such sites.there are people who afre confused whether or non to give their contact information,upload their photos whether facebook abides by its privacy policy and if it does then why is there an argument.social networking sites especially facebook has become a ground where the boundary neckcloth between private and public is becoming blurred.By hacking ones narrative and educeing access to all the information posted by one can be gained.This poses threat as well as care for the users.Some people fear the fact that they have a visibility over the Internet for such reasons.Its clear that privacy issues are top of mind for Facebook, and yet we found serious privacy gaps in the way the site operates, says Privacy Commissioner Jennifer Stoddart in an article posted on office of the privacy commission of Canada website.The investigation, prompted by a disorder from the Canadian Internet Policy and Public Interest Clinic, identified several areas where Facebook needs to better address privacy issues and bring its practices in line with Canadian privacy law.It directs attention to the problem that when the user deactivates his account from facebook.it does not delete it.the information is even so contained on the foliate although it may not be microscopical to the user.A special issue of the Journal for Computer-Mediated Communications was dedicated to studies of social network sites.5it is need of the bit that these sites rise to action.facebook needs to define the trade-of demarcating line between whats public and whats private. Internet privacy is indeed important in case of the revelation of personally identifiable information on facebook.THE FUTURE OF SOCIAL NETWORKING SITES twitch PEEK.Social networking has always been exisiting.however, online social networking came to the surface in 1995 when the first social networking site was established.Ever since, the number has been change magnitude at a pace that is unimaginable.According to Wikipedia there are around 200 social networking sites in existence straight off.these sites invite different lineaments and are of various types and dedicated to different groups like affinity groups, etcWe can take a sneak peek into the future of social networking sites like facebook by looking at the pace at which facebook has been growing.initially, the social networking site which started off for the university students to interact with each other began to grow and today has a population that would form a number greater than that of india and china, says a BBC documentaryConstant insertion is needed in every business.the social networking sites which are innovating,offering entertaining services to the users are the ones who have the users prone to them. facebook is one of them.These social networking sites are forming a platform for marketing where the marketers can display their advertisements and help gain access to interested customer information to contact them. This allows them to do target marketing and is becoming a leading substitute to offline advertisement as it is cheaper and considered more effectiveyet, there are others who say that this is not the case. Some analysts point to the fact that with an aging group of people development the social network technology and less young people wanting to make facebook pages (as well as pages on other networks) the exigency of the social networking site is to fade away.the younger generation according to them is more directed towards offline world and offline social interaction. All of this concludes to the fact that the future of social networking is gloomy and grim because now it is not thought out to be as a cool place among younger groups.Still others chaffer the future in social networking sites as something that depends o n technology. If the technology used for the networks changes and becomes still more powerful and full featured, more young people will want to use the networks. This will increase the amount of people on the social sites, and increase revenue and customer base for those who own them. These people do not see the social networking craze as having peaked yet, because there is always the potential for better technology.However, whatever school of thought we consider and whatever imagination we hold at the back of our mind, we simply cannot deny the strike that these networking sites are having on our daily lives.Facebook is undergoing a huge period of growth. With more than 150,000 crude users signing up daily, it is growing three times as fast as rival MySpace. Mac Zuckerberg in his discourse to the TIMES magazine describes Facebook as a social utility rather than a social network?RECCOMMENDATIONSNo matter how successful a business gets, it needs to constantly change, innovate, br ing in new stuff for its target users.The facebook webpage should be made more interactive.It should include features like user friendly tools, expatiate about the privacy to help the first users gain trust and confidence in it.It should include more content on the help tool like google does.this could help ease the users and they would begin using facebook as a search site instead of googleThe search tab should be made more uncommitted by including more content to itIt should focus more attention on the privacy policy.The information of a person should be strictly confidential to that person and that person alone unless he aims to make it private.it should not be marketed by giving it to other search softwares like googleIt should also ensure that developers can whole access the user information actually required to run a specific application,e.g games,quizzes,etcIt must not also disclose information of the users who are only browing through the application and not actually usin g itAdding an additional feature like picture rating scale as used by major(ip) social networking sites can help it gain more attention of users.the users can rate the pictures.it can alsouse this feature to generate revenueIn order to stand different from its competitors it should adopt easily accessible softwares that can help users build their own blogs on facebookSince many young users are into editing photos.it can benefit on this interest by adding simple, light load and easy to use photo editorsAs curtly as a person deactivates his account from a group, his information should be immediately removed from the pageFEATURESThe basic purpose of a soial networking site is to provide a platform where different people of alike interest, gendre,affinity,culture, or at least having something in common can come together and share their views, ideas and in this way make new friends.This like that of all other social networking sites forms the outcome product for facebook.However in o rder to stand out different from the crowd such site must offer more than just the basic tools.these are the supplementary services and tools that augment the core product.The producers of facebook augment the core product by providing supplementary features, the most important of which includeQuizzesMusic playerGamesSocial interviewsGames groups eventsgross revenue watchword boardsQuizzes pokerSocial interview network directoryfavourites news storageNewsNew events fire hookPlatform for Social interaction coresalesprofilesfriends networknetwork directoryfavouritese-mailstoragechatmessage boardsgroupsdiscussion boardsmembership management toolsTECHNOLOGY AND CHANGESFacebook has started to make a series of evolutionary moves over the recent one-time(prenominal) times.technolofy keeps evolving since it is human need to see and experience change in its life.Facebook ,like most other social networking site has been free for its users.the revenue model is based on advertisements and th e users are not charged for the service.however, it is expected that since facebook has reinforced its macro userbase, it cleverness shift to a fee based model.But since most other sites and even its competitors like twitter,etc are not charging its users,this might pose a threat to its established user base and brand name.The source for this cannot be quoted since its a discussion that is surrounding and is circulating on the web.CHALLENGESAlthough facebook has a large population of users around the world, it is still facing challenges going global.Last year,Facebooksued German social networkStudiVZfor violating copyright laws, mimicking its logo, features and service, according to German website,The Local. The two companies are currently battling out of court, but will begin effort in July if an agreement isnt met.Also an investigation was carried out by Privacy Commissioner Jennifer Stoddart on ethical issues concerning facebook.the details of which are posted on office of th e privacy commission of Canada website. The investigation, prompted by a complaint from the Canadian Internet Policy and Public Interest Clinic, identified several areas where Facebook needs to better address privacy issues and bring its practices in line with Canadian privacy lawThe privacy issue concerning it has been brought to the surface and institutions are looking into this matterFacebook in reaction to it has although improved on its privacy policy but still it is claimed that the issue has not been fully resolved and it needs to further provide safety to the users.Apart from these legal and social challenges, facebook also has to deal with the challenge of competition.its direct competitors which include twitter,linkedin,etc are also rising in a higher place the surface with their increasing userbase and offering more services.In recent news reported in US magazine, Pakistan,published on April 30,2010 ,it is reported that twitter has announced a new service called promotd tweets which would allow businesses to buy keywords that would let them show advertising messages in search results,and will help turn the service intoa profitable business.This might be a major threat for facebook.the repartee for this can be taken by giving more opportunities to capitalize for the businesses so that it does not lose the base of users from business sector.Also, If the competitors offer more privacy or come up with some more innovative tools, itd be threatening for it. Face book must therefore constantly innovate to keep its users glued to its services. At the end of the day we all understand that no competitive advantage is sustainable. Anything can be imitated. so we cannot sit back and calculate of capitalizing on established user base and differentiated services for long. constant innovation and rapid response to change is the key to success for all businesses.